Privacy Policy

Information We Collect

We collect different types of information to provide and improve our services. The information we collect falls into several categories:

Information You Provide Directly

When you interact with our website or contact us, you may choose to provide personal information such as your name, email address, phone number, company name, and project details through our contact forms or email communications. This information is provided voluntarily when you reach out to inquire about our services.

We also collect any additional information you choose to share in messages, project briefs, or during consultations. This may include technical requirements, business objectives, timelines, and budget information relevant to potential arcade game development projects.

Information Collected Automatically

When you visit our website, certain information is collected automatically through cookies and similar technologies. This includes your IP address, browser type and version, operating system, referring website, pages visited, time spent on pages, and access times and dates.

We also collect information about your device, including device type, screen resolution, and similar technical data that helps us optimize your browsing experience. This data is primarily used for analytics purposes and to improve website functionality.

Analytics and Usage Data

We use analytics services to understand how visitors interact with our website. This includes tracking which pages are most visited, how users navigate through the site, which content generates the most interest, and where visitors come from. This aggregated data helps us improve our website structure, content, and user experience without identifying individual users.

Cookies and Tracking Technologies

We use various types of cookies as detailed in our Cookie Policy. These include essential cookies necessary for website functionality, analytics cookies to understand user behavior, advertising cookies for remarketing purposes, and personalization cookies to remember your preferences. You can manage your cookie preferences through our cookie management tool or your browser settings.

How We Use Your Information

We use the information we collect for specific, legitimate purposes that support our business operations and improve your experience:

Service Delivery and Communication

We use your contact information to respond to your inquiries, provide information about our arcade game development services, discuss potential projects, and maintain ongoing communication about active engagements. This includes sending project updates, technical documentation, and other relevant materials related to your specific needs.

Website Improvement and Analytics

Usage data and analytics help us understand which aspects of our website work well and which need improvement. We analyze visitor behavior to optimize page layouts, improve navigation, create more relevant content, and ensure our website effectively communicates our technical expertise and service offerings.

Marketing and Business Development

With your consent, we may use your information to send updates about our services, share relevant industry insights, inform you about new offerings, and maintain our business relationship. You can opt out of marketing communications at any time by contacting us or using the unsubscribe option in our emails.

Legal Compliance and Protection

We may use and retain your information to comply with applicable laws and regulations, respond to legal requests, protect our rights and property, prevent fraud or abuse, enforce our terms and conditions, and fulfill our legal obligations as a business entity operating in Australia.

Technical Operations and Security

Certain data is necessary to maintain website security, prevent unauthorized access, detect and prevent fraudulent activity, troubleshoot technical issues, and ensure our systems operate reliably. This includes monitoring for security threats and maintaining backups of essential data.

Legal Basis for Processing

We process your personal data based on the following legal grounds:

• Consent: When you provide explicit consent through our contact forms, cookie preferences, or other voluntary actions.
• Contractual Necessity: When processing is necessary to enter into or perform a contract with you for our services.
• Legitimate Interests: When processing serves our legitimate business interests, such as improving our services, while respecting your rights and freedoms.
• Legal Obligation: When we must process your data to comply with applicable laws and regulations.

Data Sharing and Disclosure

We do not sell your personal information to third parties. However, we may share your information in the following limited circumstances:

Service Providers and Partners

We work with trusted third-party service providers who assist us in operating our website, conducting analytics, processing payments, and delivering our services. These providers have access to your information only to perform specific tasks on our behalf and are obligated to protect your data and use it only for the purposes we specify.

Analytics and Advertising Platforms

We use analytics services and advertising platforms to understand user behavior and reach potential clients. These platforms may collect and process data according to their own privacy policies. We ensure these partners maintain appropriate data protection standards.

Legal Requirements and Protection

We may disclose your information when required by law, in response to valid legal processes, to protect our rights and property, to prevent fraud or abuse, to enforce our agreements, or to protect the safety and security of our users and the public.

Business Transfers

In the event of a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of that transaction. We will notify you via email or prominent notice on our website of any such change in ownership or control of your personal information.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Our retention practices include:

• Contact form submissions and inquiry data are retained for up to three years to maintain communication history and support potential future engagements.
• Project-related data is retained for the duration of our engagement and for seven years afterward to comply with business record-keeping requirements.
• Analytics and usage data is typically retained in aggregated form indefinitely for long-term trend analysis and website improvement.
• Cookie data is retained according to the specific cookie type and purpose, as detailed in our Cookie Policy.

Your Privacy Rights

You have important rights regarding your personal information. Depending on your location and applicable privacy laws, these rights may include:

Right to Access

Request a copy of the personal information we hold about you and understand how we use it.

Right to Rectification

Request correction of inaccurate or incomplete personal information we hold about you.

Right to Erasure

Request deletion of your personal information in certain circumstances, subject to legal retention requirements.

Right to Data Portability

Request a copy of your data in a structured, commonly used, machine-readable format.

Right to Object

Object to processing of your personal information for direct marketing or based on legitimate interests.

Right to Restrict Processing

Request restriction of processing your personal information in certain circumstances.

Right to Withdraw Consent

Withdraw consent for processing based on consent at any time without affecting prior lawful processing.

Right to Lodge a Complaint

File a complaint with a supervisory authority if you believe we've violated your privacy rights.

To exercise any of these rights, please contact us using the information provided at the end of this policy. We will respond to your request within the timeframe required by applicable law, typically within 30 days.

Your Rights and Opt-Out Instructions

You are not required to provide any personal information when using this website. If you prefer not to share your data, you may:

• Avoid filling out contact forms, account registrations, or any data-submitting features
• Disable cookies through your browser settings (see our Cookie Policy for more details)
• Contact us directly to request the deletion of any previously shared personal data

We respect your privacy choices. If you would like us to delete your data, please reach out to us at the contact details provided on our Contact page. We will process your request promptly.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. Our security practices include:

• Encryption of data in transit using industry-standard SSL/TLS protocols
• Secure storage of personal data with access controls and authentication requirements
• Regular security assessments and updates to address emerging threats
• Limited access to personal information on a need-to-know basis for authorized personnel only
• Monitoring and logging of access to sensitive data to detect potential security incidents

While we strive to protect your personal information, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security but maintain vigilant practices to minimize risk.

International Data Transfers

Our primary operations are based in Australia, and your information is processed and stored primarily within Australia. However, some of our service providers and partners may be located in other countries. When we transfer your information internationally, we ensure appropriate safeguards are in place, including:

• Standard contractual clauses approved by relevant data protection authorities
• Adequacy decisions recognizing equivalent levels of data protection
• Appropriate technical and organizational measures to protect your data

Children's Privacy

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately. We will take steps to remove such information from our systems promptly.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will notify you by updating the "Last Updated" date at the top of this policy and, where appropriate, by sending you an email notification or posting a prominent notice on our website. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

Contact Us About Privacy

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, or if you wish to exercise your privacy rights, please contact us:

Email: info@groundw-ork.com

Phone: +61 3 9650 2847

Address: 161 Collins Street, Level 22, Melbourne VIC 3000, Australia

We aim to respond to all privacy-related inquiries within 30 days. For urgent matters, please indicate this in your communication.

Contact Information